Promotional Graphics- Tesla Columbus Owners Group
As part of my ongoing design work with the Tesla Owners Group of Columbus, I create a variety of promotional materials used across digital and print platforms. These pieces support the group’s mission of fostering community among Tesla owners and are distributed to an audience of over 1,000 members. The materials range from monthly newsletters and handouts to large-format event signage and social media content.
Visual Style and Brand Consistency
All graphics are designed to align with Tesla’s clean, modern aesthetic. I incorporate official brand elements and maintain a sleek, minimal layout style throughout the materials. Designs are adapted to suit a variety of platforms — from physical handouts to digital screens — while keeping the group’s identity consistent and professional. Attention to hierarchy, spacing, and readability is prioritized to ensure each design remains effective at different scales and formats.
Design Responsibilities
My work includes designing layouts and writing content for monthly newsletters, creating handouts distributed at Tesla dealerships, producing large-scale banners for in-person events, and editing short promotional videos for platforms like Instagram and Facebook. Each piece is tailored to communicate group updates, event announcements, and Tesla-related news in a clear and visually appealing way.
Printed materials are key for engaging both current and potential group members during in-person interactions. I designed a dealership flyer to promote the group in Tesla stores, using a clean, informative layout that aligns with Tesla's brand. Additionally, I created a large pull-down banner that is prominently displayed at events. This banner reinforces the group's identity, creates a strong visual presence in event spaces, and helps draw attention in busy environments. Both pieces are designed to be eye-catching, informative, and easy to interact with in person.
